ior Marketing Manager will be responsible for: Developing and implementing innovative recruitment marketing strategies and campaigns to attract high-calibre students. Collaborating with academic departments to understand their unique offerings and develop targeted messaging and content that resonates with prospective students. Developing a digital prospectus, transitioning from print. Developing and maintaining brand identity in all recruitment materials and ensure consistency across all channels. Utilising analytics and data-driven insights to measure the effectiveness of recruitment marketing initiatives. Stay updated on the latest trends and best practices in student recruitment marketing, digital marketing, and higher education to continually improve our strategies. Manage relationships with external vendors, agencies, and partners to ensure the delivery of high-quality recruitment marketing services and tools. Lead and mentor a team of recruitment marketing professionals, providing guidance, support, and feedback to drive their professional growth and success.