Develop and execute marketing campaigns with ISVs, strategic partners, associations, and alliances that align with our overall marketing strategy and objectives. Collaborate with cross-functional teams to develop and execute co-marketing campaigns, webinars, events, and other programs to drive partner enablement and generate leads. Build relationships with key partners to drive joint marketing initiatives and create new business opportunities. Create and manage partner marketing budgets, ensuring ROI and efficient use of resources. Work with internal teams to develop and distribute partner-focused content, including collateral, case studies, and customer success stories. Monitor and report on partner campaign performance, using data and analytics to optimise campaigns and drive continuous improvement. Manage and maintain partner marketing assets, including partner portals and other marketing resources. Coordinate with our internal marketing team to ensure partner campaigns are integrated into our overall marketing strategy and are aligned with our brand guidelines and messaging. Stay up-to-date with industry trends and best practices in partner marketing and demand generation.